CHINA LEADING FRAGRANCE MANUFACTURER
As one of China's most professional fragrance companies, Xuelei provides integrated capabilities across R&D, manufacturing, and commercialization for perfumes and fragrance products—and has founded the world's largest fragrance museum.
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31 years
expertise in manufacturing
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40,000 ㎡
super factory
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100 million
bottles annual capacity
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400 +
global brands per year
Founder's Message
Stay true to our original purpose—
focus on doing one thing well: perfume and fragrance.
Zhenguo Weng
Founder of XueleiOur History
1995
Xuelei was founded.
1999
Expanded operations and relocated to Guangzhou.
2005
Increased production capacity and moved to Baiyun District.
2006
Established the Dubai branch.
2010
Established the Saudi Arabia branch.
2011
Established the Brazil branch.
2018
Opened a 40,000 m² fragrance industrial park.
2020
Established China's first fragrance art gallery.
2023
Opened the first overseas LONKOOM store in Kuala Lumpur.
2025
Moved the new headquarters to Baiyun District.
2025
Established the world's largest fragrance museum.
Honorary Qualifications
